Presenting the UK’s largest PTW show.
Motorcycle Live is the place to showcase your products and services to the PTW community.
The Show takes place over nine days each November at the NEC Birmingham, attracting over 100,000 visitors.
Motorcycle Live is presented by the MCIA and is the only UK PTW show where all profits are used to the direct benefit of the industry as a whole.
MCIA membership benefits provide access to priority booking and may also include discounts or space allocations* (*display only. Terms and conditions apply).
Special Member Groups
Special Member Group meetings are held for each main category of membership and are an important part of MCIA's governance.
These friendly and informative meetings enable members to hear all of the industry’s latest developments, ask questions, express views, raise issues or opportunities and network with other members.
There are Special Member Groups for all categories of membership: Manufacturers and Importers, Accessory and Component Suppliers and Service Providers. Additionally Work Groups are formed from time to time to address specific issues.
The Chair of the Special Member Group is elected by members in their category of membership and represents their interests on the MCIA Board of Directors.
Special Interest Groups
Our Special Interests Groups are formed to address a specific issue or represent a sector of the industry.
They operate much like Special Member Groups, providing a forum for information sharing and networking. Often formed as part of a project, these are working groups with resulting actions.
There are currently Special Interest Groups for:
- Marketing and PR
- Off Road
- Motorcycle Crime (Secretariat services)
These are mixed member groups.
Industry Induction Days
Our Industry Induction Days are designed to provide fast-track understanding for new staff.
Your team members will be able to work more effectively and with more empathy towards customers if they understand PTWs and the market drivers.
The MCIA holds four Industry Induction Days each year at our head office in Coventry, designed to build knowledge quickly. They are free to attend, as part of membership benefits.
Subject areas covered during the day include:
- A brief history of the industry
- The market
- MCIA and its work
- The future
- Getting onto two wheels
See our events section for dates, or contact us for more information.
Industry Gala Dinner
Each year the industry is invited to come together to relax and enjoy an evening of entertainment, fine food and great company at the MCIA Gala Dinner.
This hugely popular event is held in November and in Birmingham, to coincide with Motorcycle Live when so many of the industry is gathered at the NEC.
The date of the 2020 Gala Dinner will be announced shortly. With discounted ticket prices for Members and it is a social occasion that is not to be missed.
Conferences & Seminars
MCIA hosts regular scheduled conferences and seminars on various topics that are of interest to Members.
Each year the MCIA reports to Members at its annual conference and AGM which is held at the National Exhibition Centre in Birmingham during Motorcycle Live.
In addition MCIA arranges other conference and seminars, including Industry Days, Consumer Law workshops and Motorcycle Safety events.